Colorado’s Travis Hunter Announces NIL Contract With United Airlines Via IG Video | News, Scores, Highlights, Stats & Rumors

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Colorado standout Travis Hunter has signed an NIL contract with United Airlines, he announced in an Instagram post (via Pete Nakos of On3.com).

On3 NIL @On3NIL

Colorado star Travis Hunter signs NIL partnership with United Airlines.

The player has a two-sided On3 NIL valuation of $2.7 million.

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“Just a reminder that I can play more than one position,” he wrote in an Instagram caption.

The terms of Hunter’s deal with United Airlines were not disclosed (via Nakos). Hunter will appear in the airline’s ads and social media throughout the year as part of the deal.

The partnership between the two teams began after the Buffaloes beat TCU in the 2023 season opener. Because Hunter played wide receiver and cornerback, coach Deion Sanders joked the team would need a hot tub on the plane so he could recover after the game.

“I don’t know how many times (Travis Hunter) has played, but we’re going to put a Jacuzzi on the plane to make sure he’s healthy,” Sanders said, prompting a response from the airline (according to Nakos).

United Airlines @united

We’ll get it ready for your next away game pic.twitter.com/rUPVO3k3f4

According to the latest NIL ratings from On3.comHunter ranks fourth among all college athletes with a net worth of $2.7 million.

After an impressive 2023 campaign with the Buffaloes, the 21-year-old picked up where he left off to start the 2024 season. Hunter caught seven receptions for 132 yards and three touchdowns during Colorado’s 31-26 victory over North Dakota State on Aug. 29.

The Tribune Report @Bleacher Report

3 TDS FOR TRAVIS HUNTER

(by pic.twitter.com/59EIXkjK9L

He also had three tackles on defense, missing only two plays in the entire game.

Sports Center @Sports Center

Travis Hunter only missed TWO plays in the entire game on offense and defense

Incredible durability

(via pic.twitter.com/L9OL1xQg3D

In the meantime, Hunter will look to help the Buffaloes start the season 2-0 when they host Nebraska on Saturday at 7:30 p.m. ET.